HA205 : Interpretative structural modeling employee value proposition in Top Iranian Companies of brand field (case of: employee in Top Iranian Companies of brand field)
Thesis > Central Library of Shahrood University > Industrial Engineering & Management > MSc > 2018
Authors:
Maryam Fanaei jizabad [Author], Saeed Aibaghi Esfahani[Supervisor], Aliakbar Hasani[Advisor]
Abstarct: Given the increasing importance of human resource as the most important asset of an organisation, it’s vital for achieving organisational goals to assess and improve the HRM processes. First, the aspects and indicators of employee value proposition model were derived from the theoretical literature. They were confirmed by the interviews conducted with experts at leading Iranian companies. The output of this phase contained thirty six indicators drawn from five main aspects. According to the results of data analysis and the ideas of the experts, interpretive structural modeling ISM method was employed to make relationship between indicators and aspects for designing the model. The aim of this research is to dimensions of proposed value and represent the relations between them. For these purposes we have used a tree-stage model. In the first stage, we extracted the criteria from literatures. In the last stage interpretive structural modeling was used to identify the relationships between criteria and MICMAC analysis was used to classify them.After data analysis, variables were categorized in five levels and then the ISM digraph was plotted. After the MICMAC analysis was done the criteria was classified to independent dependent ،autonomous and lixnkage variables. Determination of the relationships between variables and types of variables can lead to a better perception of the issue and make appropriate decisions in the value proposition design and‌ finally obtaining a competitive advantage.
Keywords:
#employee value proposition #employer brand #the leading Iranian companies #Interpretive Structural Modelling (ISM) Link
Keeping place: Central Library of Shahrood University
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